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How to add the unsubscribe link in your email template?

An unsubscribe link is crucial in emails to offer recipients an easy way to opt out of future communications, ensuring compliance with regulations and respecting their preferences. In this guide, we’ll walk you through the process of adding the unsubscribe link to your email template with customized text.

Open your email template. Navigate to the section where you want to add the “unsubscribe” link.

Type the text you want for the hyperlink, for example, “Unsubscribe.” Select the text you just typed.

Look for an “insert/edit link” option, often represented by a chain link icon or a similar symbol. Click on it.

A popup or a sidebar may appear. In the popup, you’ll find a field to add the URL. Enter your unsubscribe URL there.

Optionally, there may be a field to edit the display text or name. Modify this if you want the hyperlink to display differently than the actual URL.

Click “Save” to confirm and insert the hyperlink.

This way, your “Unsubscribe” text will now be a clickable hyperlink in your email, without displaying the entire URL directly in the text.

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